Eway Business Solutions

1. Crawling the Web
Search engines run automated programs, called “bots” or “spiders”, that use the hyperlink structure of the web to “crawl” the pages and documents that make up the World Wide Web. Estimates are that of the approximately 20 billion existing pages, search engines have crawled between 8 and 10 billion.
2. Indexing Documents
Once a […]

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Search engines are always working towards improving their technology to crawl the web more deeply and return increasingly relevant results to users. However, there is and will always be a limit to how search engines can operate. Whereas the right moves can net you thousands of visitors and attention, the wrong moves can hide or […]

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Describe Your Content
An obvious URL is a great URL. If a user can look at the Address bar (or a pasted link) and make an accurate guess about the content of the page before ever reaching it, you’ve done your job. These URLs get pasted, shared, emailed, written down, and yes, even recognized by the […]

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A rewrite engine is a piece of web server software used to modify URLs before fetching the requested item, for a variety of purposes. This technique is known as URL rewriting. Some benefits derived from a rewrite engine are:
* Making website URLs more user and search engine friendly
* Preventing undesired “inline linking” or “hot linking”
* […]

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You’ve brainstormed a ton of keywords for your website, and you’ve started using some online tools to help determine which ones to use. What factors do you use for making the “final” selection of keywords to use? And once you have selected them, how do you use them in your website? This article will help […]

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