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The Google Freshness Factor - SEO Search Engine Optimization

November 6th, 2007 · Comments Off

There is a patent application in the US Trademark Office, published in July, 2005, that certifies that she has figured out a way of determining a document’s “freshness.” In an attempt to associate this new term with Google’s other patented terminology (namely PageRank and TrustRank), forum posters are now referring to the concept as “FreshRank.”
The […]

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Tags: Search Engine Optimization

Why You Need SEO - Search Engine Optimization from Eway Business Solutions

November 6th, 2007 · Comments Off

Hard as it may be to believe, there are site owners who are not convinced that they need to use search engine optimization. If you know someone who needs their eyes opened a bit, this article just might help.
Most of the professionals reading this article will need very little convincing that search engine optimization is […]

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Tags: Search Engine Optimization

Hyperlinks - Search Engine Optimization basics from Eway Business Solutions

November 6th, 2007 · Comments Off

Most of the stumbling blocks above are ones you may have accidentally put in the way of spiders. I’ll assume that you are all reasonably familiar with HTML. If you have ever looked at the source code for an HTML page, you probably noticed text like this wherever a hyperlink appeared:
< href=”www.ewaybiz.com/index.htm>
When a web browser […]

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Tags: Search Engine Optimization

Search Spider - Search Engine Optimization

November 6th, 2007 · Comments Off

Most of the stumbling blocks above are ones you may have accidentally put in the way of spiders. This next set of stumbling blocks includes some that website owners might use on purpose to block a search engine spider. While I mentioned one of the most obvious reasons for blocking a spider above (content that […]

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Tags: Search Engine Optimization

Search Engine Spider Crawling - Search Engine Optimization

November 6th, 2007 · Comments Off

You’re probably thinking chiefly of your human visitors when you set up your website’s navigation, as well you should. But certain kinds of navigation structures will trip up spiders, making it less likely for those visitors to find your site in the first place. As an added bonus, many of the things you do to […]

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Tags: Search Engine Optimization